Profit margin & markup calculator

Margin and markup are often confused. This tool shows both and lets you price backwards from a target.

How to calculate profit margin

  1. 01Pick a mode: from cost and price, or price from a target.
  2. 02Enter the cost and either the selling price or the target percentage.
  3. 03Read the margin, markup, profit and price.

FAQ

Margin is profit as a share of the selling price. Markup is profit as a share of the cost. Cost 60, price 100 is a 40% margin and a 66.7% markup.